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Trovata

Trovata is a California luxury brand that is an artful blend of West Coast summer stories and sun-faded aristocratic elegance. Imagine a young Miki Dora meets Jackie O.

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Client
Trovata, Inc

Birds of Paradis

When I was approached by the marketing team at Trovata in March of 2019, the brand was looking for someone who could help increase their reach on social media and capture the voice of the brand in every touchpoint of communication. I joined the team alongside the creative marketing director to shoot photographs and videos, schedule content, write email copy, and coordinate influencer seeding and giveaways.

In the time I spent with Trovata, my management of their social platforms saw a total growth of 3,082 followers on Instagram, while my email marketing copy increased their newsletter subscribers by 232. Through my organization and coordination of 11 giveaways with brand partners and influencers, writing compelling email copy, and having a hand in the creative of Trovata’s video shoots, total sales increased by 147% compared to the previous year.

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