Designed in Newport Beach California and produced in Mexico, beek footwear was created by two friends who have a common love for quality leather shoes, hand-made craftsmanship, traveling, potato chips and iced tea.
The incredible women at Beek were a dream client for me: the shoes are GORGEOUS (yes, I now own three pairs!) and the team knew the value of storytelling and original content. I joined the company as a Digital Marketing Coordinator from February 2019 - January 2020, providing support for their rapidly expanding brand. My responsibilities included managing their Instagram calendar, creating innovate Instagram stories, responding to DMs and comments on Facebook and Instagram, building out their Pinterest, and facilitating influencer seeding and giveaways. I also produced an original IGTV series called “Coffee or Cabernet,” as well as taking video at all lifestyle photoshoots for use on social and in social ads.
In 11 months, I grew Beek's Instagram to 23,815 followers - an increase of 23%!
I also grew their Facebook page to 5,761 likes - an increase of 12%.
Beek's Pinterest also grew from 642 followers and 7.5k monthly visitors to 985 followers and 51k monthly visitors - that's an 86% increase in monthly visitors!
